Nike, founder of Nor Studio, is a passionate designer who loves bringing brands to life through thoughtful storytelling and hospitality-focused design.
Nor Studio is led by Nike, a multidisciplinary designer with a background in design and hospitality. Originally from Stockholm, she’s lived and worked in cities like New York, Boston, Los Angeles, and Firenze; all experiences that have shaped her global perspective and design sensibility.
The name Nor is a homage to northern Sweden, where Nike’s roots lie and her love for grounded design began. It reflects both a sense of origin and a design philosophy, one that values simplicity, storytelling, and creativity.
At the heart of Nor Studio is a belief in design that brings ideas to life through branding, photography, digital content, or events. Nike approaches each project with curiosity, care, and a passion for meaningful connection. She’s fluent in English and Swedish, conversational in Italian, and constantly inspired by travel, culture, and shared experiences.